Take a pair of siblings – one a freelance promotional filmmaker, the other an ex-advertising and marketing professional – throw in a cosmopolitan Air Force background, with strong roots in Coorg. Mix all the ingredients together, add a love for good food, enough enthusiasm and energy to share it with friends and strangers, and you have Pig Out, a Bengaluru based, family run business that caters traditional Coorg fare.
Ambika and Anjali Ganapathy hardly set out to be caterers, but they loved good food as much as every other Coorg, and cooked rather a lot for family and friends. People always gravitated towards their kitchen, knowing that they were sure to find tasty bites stacked up in their refrigerator. Urged on by friends – one of whom coined the brand name 'Pig Out', a tongue-in-cheek take on the Coorg love of pork and good eating, Pig Out was thought up in 2011, and became a reality in 2013.
Using platforms like Sunday Soul Santé; Karen Anand's Farmer's Market; Bangalore Farmer's Market and Kitch Mandi, the dynamic duo soon had a following of happy, repeat customers, who loved the flexible menus with a seasonal bias on offer. All the Coorg classics that you can dream of – Pandi (pork) curry; pandi chops; mutton pepper fry; fish curry, as well as generous choices for vegetarians, from kumme (mushroom) curry to kaipake (bitter gourd), feature on a menu of over 25 dishes.
The flavours are exactly what one could hope for – simple, with a firm, clear stamp of home made. And home made is what this brand is all about. "We source all the same raw materials for the catering that we use at home," says Anjali, adding that they "select the best pork from the Bangalore Ham Shop."
Using family recipes, they experiment, and as Ambika observes with a smile, it has turned into something of a family project, with relatives pooling recipes and cooking tips to help the siblings along. In fact, whenever there is a large event to cater to, their mother throws herself into the fray, tasting, testing and helping out, as 'all their reputations are at stake.'
Pig Out has held a successful 10-day food festival at the Westin, Koregaon Park, Pune. But the real charm of this small family business is that it is very hands-on, with Ambika and Anjali sourcing ingredients, cooking and often even delivering the food themselves. Hard work all the way, but they love all of it, particularly interacting with people. Quirky, lively and original, Pig Out brings together good food and the typical Coorg love of sharing it with friends, and the Ganapathy siblings are doing a wonderful job of presenting home-cooked flavours from Coorg to their loyal following. There's only one person who is somewhat bemused and uncomfortable with all this: Ambika and Anajlis' grandmother. "What, she demands to know, "are two well educated girls doing, going right back to the kitchen?" We're sure all the fans of Pig Out would be happy to answer!
Phone: 9980210979 OR 9900510186
Image Credits: Nithin Sagi